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WhatsApp automation

WhatsApp automation on the official platform, without surprise bills

Nomisly automates WhatsApp through the official WhatsApp Business Platform (Cloud API), never unofficial tools that get numbers banned. You connect your own WhatsApp Business Account in a few clicks, so Meta bills you directly with no markup. The assistant answers, qualifies and books; follow-ups use approved templates, and every send shows its estimated cost first.

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Ready-made WhatsApp templates for reminders, waitlist offers and follow-ups
Approved templates in one click
Connect WhatsApp in one click
Connect WhatsApp in one click

What changed in WhatsApp pricing in 2026

Meta bills per delivered message. Marketing, utility and authentication templates are charged by category and recipient country, and from 1 October 2026 free-form service replies inside the 24-hour customer-service window are billable per message at the utility rate of the recipient's market. Conversations that start from a click-to-WhatsApp ad or a Facebook Page button still get a 72-hour free entry-point window for message delivery.

That means every automated reply now has a cost. Nomisly shows it: a live meter per category, an estimate before each campaign, a daily cap on automated replies, and alerts at 80% and 100% of your budget.

Built to stay compliant

  • Meta prohibits general-purpose AI assistants on the WhatsApp Business Platform. Nomisly's assistant is scoped to your business (services, prices, bookings, policies) and politely declines unrelated requests.
  • Business-initiated messages use approved templates; Nomisly tracks approval status and category.
  • STOP and UNSUBSCRIBE in many languages opt the contact out across every channel instantly.
  • Indian businesses: Meta requires WhatsApp accounts to bill in INR by 31 December 2026; Nomisly warns you if yours isn't migrated.

Frequently asked questions

What is WhatsApp automation?

Using software to send and answer WhatsApp messages automatically: instant replies to enquiries, booking confirmations, reminders and follow-ups, while a person can take over any conversation.

Can I make a WhatsApp chatbot for free?

The WhatsApp Business app has free greeting and away messages. Real automation needs the WhatsApp Business Platform, where Meta charges per message; Nomisly's trial lets you test it without a card.

Is this the WhatsApp Business app or the API?

The API (WhatsApp Business Platform, Cloud API). The free Business app is for one phone; the API lets a team and automations use the number safely.

Are AI chatbots allowed on WhatsApp in 2026?

Task-specific business assistants are allowed; open-ended general-purpose assistants are not. Nomisly keeps conversations to your business and hands anything else to a human.

How much does WhatsApp cost per message?

It depends on the message category and the recipient's country. Use our WhatsApp cost calculator for current rates; with your own account Meta invoices you directly.

Do I need Facebook Business verification?

To go beyond the starter messaging limits, yes: Meta asks for business verification. The setup checklist walks you through it.

Can I send broadcasts?

Yes, to contacts who opted in, using approved marketing templates, with throttling, cost estimates and quality-rating monitoring.

Will my number get banned?

Bans come from unofficial automation, spam complaints and low quality ratings. Nomisly uses only the official API, enforces opt-in and opt-out, throttles sends and alerts you when your quality rating drops.

Sources

  1. Pricing on the WhatsApp Business Platform - Meta for Developers, 2026.
  2. Pricing for non-template messages - Meta for Developers, 2026. Note: Service (free-form) messages become billable per message from 1 October 2026 at utility/authentication rates per market.
  3. WhatsApp Business Solution Terms: general-purpose AI chatbots - Meta (reported by respond.io), 2026. Note: Applies to open-domain assistants; task-specific business bots (bookings, support, sales) remain allowed.
  4. India billing localization (INR) for WhatsApp Business accounts - Meta for Developers, 2026.

Written by the Nomisly Product Team. Last updated .

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